posted by Dr Winston O'BoogieMy point originally was that OSU is ridiculous about extracting every nickel from under any stone it can find. Trademarking "the" is, in my opinion, and example of going overboard to accomplish this.
posted by Dr Winston O'BoogieThat wasn't what I was saying. I was commenting on the silliness of trying to commercialize every obscure thing associated with the school.
Not sure where this cynicism is coming from, but thank you for expressing your hyperbolic opinion, even if it's, as you say, "going overboard".