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vball10set
Posts: 24,795
May 2, 2013 9:06am
http://blog.zap2it.com/pop2it/2013/05/tyler-the-creators-mountain-dew-ad-pulled-after-being-called-the-most-racist-commercial-in-history.html
[video=youtube;fI_L6Qise7I][/video]
[video=youtube;fI_L6Qise7I][/video]
Raw Dawgin' it
Posts: 11,466
May 2, 2013 9:12am
ernest_t_bass
Posts: 24,984
May 2, 2013 9:18am
How is that racist? Goats can't even speak english.
Devils Advocate
Posts: 4,539
May 2, 2013 9:19am
Raw Dawgin' it
Posts: 11,466
May 2, 2013 9:19am
Black stereotype names, all blacks in the line up, white cops, white girl beat up, how they're dressed.ernest_t_bass;1437206 wrote:How is that racist? Goats can't even speak english.
Devils Advocate
Posts: 4,539
May 2, 2013 9:26am
ernest_t_bass;1437206 wrote:How is that racist? Goats can't even speak english.
Dude, how are you a teacher? I am however glad you picked up on the goat.
ernest_t_bass
Posts: 24,984
May 2, 2013 9:32am
Devils Advocate
Posts: 4,539
May 2, 2013 9:40am
^^^^^^^ interesting that the little stick dude is black.
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vball10set
Posts: 24,795
May 2, 2013 9:46am
It may be totally PI, racist, insensitive, etc., but I still laughed my ass off at that goat-hahaha.
thePITman
Posts: 3,867
May 2, 2013 9:49am
Didn't get what was racist about this until the very end. Hahaha!Devils Advocate;1437207 wrote:Close but no cigar
http://www.youtube.com/watch?v=ypIbTpnuNgg&feature=youtube_gdata_player
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enigmaax
Posts: 4,511
May 2, 2013 10:16am
Clearly Tyler the Creator is racist.
Devils Advocate
Posts: 4,539
May 2, 2013 11:06am
ernest_t_bass;1437206 wrote:How is that racist? Goats can't even speak english.
Maybe it would help if you realized that the girl was somebody's sister
sherm03
Posts: 7,349
May 2, 2013 11:10am
One of the cops in the commercial was black.
Classyposter58
Posts: 6,321
May 2, 2013 11:37am
He also sucks. I listened to one of his songs and absolutely hated itenigmaax;1437267 wrote:Clearly Tyler the Creator is racist.
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vball10set
Posts: 24,795
May 2, 2013 1:19pm
damn, PepsiCo took it down--may as well delete this thread 
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gut
Posts: 15,058
May 2, 2013 1:30pm
If the goat had sounded like a certain Italian stereotype...no one says squat.
How in the world does this get produced? I don't know how many people would see this/sign-off internally, but how could no one notice? The goat was a risk, but an all black line-up? Really?
And even then, you'd still have some feminazis saying how this commercial promotes violence on women.
This should be a great marketing case study. How many ways can you go wrong and offend?
How in the world does this get produced? I don't know how many people would see this/sign-off internally, but how could no one notice? The goat was a risk, but an all black line-up? Really?
And even then, you'd still have some feminazis saying how this commercial promotes violence on women.
This should be a great marketing case study. How many ways can you go wrong and offend?
thePITman
Posts: 3,867
May 2, 2013 1:34pm
This is what always baffles me, as well.gut;1437454 wrote:How in the world does this get produced? I don't know how many people would see this/sign-off internally, but how could no one notice?
Raw Dawgin' it
Posts: 11,466
May 2, 2013 1:38pm
It gets approved because it gets people talking about Pepsi. They get press and by the weekend no one will give a fuck. It's doing exactly what they wanted.gut;1437454 wrote:If the goat had sounded like a certain Italian stereotype...no one says squat.
How in the world does this get produced? I don't know how many people would see this/sign-off internally, but how could no one notice? The goat was a risk, but an all black line-up? Really?
And even then, you'd still have some feminazis saying how this commercial promotes violence on women.
This should be a great marketing case study. How many ways can you go wrong and offend?
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gut
Posts: 15,058
May 2, 2013 1:46pm
You could be on to something there. Pretty crafty way to exploit social media. Don't even have to pay to air the thing. I think a few companies did something similar with the Super Bowl.Raw Dawgin' it;1437458 wrote:It gets approved because it gets people talking about Pepsi. They get press and by the weekend no one will give a ****. It's doing exactly what they wanted.
scoreboard
Posts: 326
May 2, 2013 1:55pm
If black men werent violent criminals, there wouldnt be a stereotype that black men are violent criminals.
sarcasm
sarcasm
Raw Dawgin' it
Posts: 11,466
May 2, 2013 1:57pm
We're talking about the ad, which is exactly what they wanted. It doesn't even matter that it exploited stereotypes, all they care about is that people are talking about Mountain Dew. Think anyone will stop drinking it because of this ad? Doubt it. Hell, some people may drink it because they like their don't give a fuck attitude. I honestly think they went into it expecting backlash and were going to air the ad until there was enough outrage for them to pull it.gut;1437462 wrote:You could be on to something there. Pretty crafty way to exploit social media. Don't even have to pay to air the thing. I think a few companies did something similar with the Super Bowl.
OSH
Posts: 4,145
May 2, 2013 2:00pm
[video=youtube;Uf2aI0CPqQE][/video]
lhslep134
Posts: 9,774
May 2, 2013 2:01pm
Didn't even think it was that racist, just an example of people being overly sensitive. I thought it was funny.
I guess they coulda had a white guy in the lineup, but the guys in the lineup and the guy voicing the goat are part of the same group.
I guess they coulda had a white guy in the lineup, but the guys in the lineup and the guy voicing the goat are part of the same group.
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enigmaax
Posts: 4,511
May 2, 2013 3:49pm
Agreed. And the commercial was stupid in my opinion. However, I'm not sure who exactly has the problem with it or who is calling it racist. I mean, I would think black people get it. And I doubt white people are smart enough to see the joke is on us. And aside from all that, if you had seen the first two parts, you would know it wasn't a "battered white woman." It was a woman who had been attacked by a @#$%ing goat.Classyposter58;1437358 wrote:He also sucks. I listened to one of his songs and absolutely hated it
Mulva
Posts: 13,650
May 2, 2013 8:31pm
His TV show is worse.Classyposter58;1437358 wrote:He also sucks. I listened to one of his songs and absolutely hated it